Supreme makes and promotes Supreme Hats, which are baseball style caps for today's youth that are part of the cities street scene, known as "street couture". They began selling these types of unique and classy hats along with other street gear to skaters and artists eighteen years ago in their very first retail outlet on Lafayette Avenue in downtown Manhattan. Today they've already added seven more Supreme shops which happen to be found in Los Angeles on North Fairfax Avenue inside West Hollywood and also on Peter Street in London's Soho district, and even two in Tokyo and one each inside Osaka, Fukuoka and Nagoya, Japan.
Even though the company is reluctant to admit it, they don't easily provide original items to other merchants for the reason that products are made in intentionally limited quantities to preserve the exclusivity of the brand name. Due to this marketing tool, there is a big secondary market for Supreme Hats as well as other articles of clothing, most of which can be obtained on sites such as Ebay. Supreme originals are offered in very few stores apart from their own, but can be found at Colette in Paris within the rue St. Honore' as well as at Hide Out around London's Soho District. Around Canada, original Supreme Hats and clothing can be acquired at NOMAD, a menswear store on Queen Street West operating in Toronto.
Styles of Hats
Supreme Hats are very popular, specially the five-panel hats with the large letters SUPREME across the front. These five-panel caps at present appear in twenty-three different designs and colors including some with beveled logos.
Many of the Supreme Hats have got snap back closures for much better fit. The baseball caps, called New Era, are usually wool, use a large zebra-striped "S" along the front and are sold in royal blue, navy, black, brown and also red. The camp caps are usually cotton twill with "Supreme" across the front, zebra printed side panels and come in the colors acid green, red, royal blue, and purple.
For original styles not shown on their site or featured in their stores, such as the Supreme Houndstooth Five Panel hat, a customer would need to check out an online site just like Ebay and most likely pay out about $80 for it.
Aside from baseball type caps, the company also produces Supreme Fitted Hats that are named Beanies. Justin Bieber was photographed not too long ago wearing one of them.
A number of these knitted hats have the Supreme box logo over the front cuff and several use a plain cuff but a large "S" on the front of the hat. Virtually all have pom poms on the top. The plain and basic "beanies" have no decoration or pom pom but simply a small side tab with "Supreme" printed on it.
The beanies can be purchased in the colours of olive drab, mauve, navy, heather grey, red, steel, black, orange, rust orange, green, pink, tan, yellow and burgundy.
Even though the company is reluctant to admit it, they don't easily provide original items to other merchants for the reason that products are made in intentionally limited quantities to preserve the exclusivity of the brand name. Due to this marketing tool, there is a big secondary market for Supreme Hats as well as other articles of clothing, most of which can be obtained on sites such as Ebay. Supreme originals are offered in very few stores apart from their own, but can be found at Colette in Paris within the rue St. Honore' as well as at Hide Out around London's Soho District. Around Canada, original Supreme Hats and clothing can be acquired at NOMAD, a menswear store on Queen Street West operating in Toronto.
Styles of Hats
Supreme Hats are very popular, specially the five-panel hats with the large letters SUPREME across the front. These five-panel caps at present appear in twenty-three different designs and colors including some with beveled logos.
Many of the Supreme Hats have got snap back closures for much better fit. The baseball caps, called New Era, are usually wool, use a large zebra-striped "S" along the front and are sold in royal blue, navy, black, brown and also red. The camp caps are usually cotton twill with "Supreme" across the front, zebra printed side panels and come in the colors acid green, red, royal blue, and purple.
For original styles not shown on their site or featured in their stores, such as the Supreme Houndstooth Five Panel hat, a customer would need to check out an online site just like Ebay and most likely pay out about $80 for it.
Aside from baseball type caps, the company also produces Supreme Fitted Hats that are named Beanies. Justin Bieber was photographed not too long ago wearing one of them.
A number of these knitted hats have the Supreme box logo over the front cuff and several use a plain cuff but a large "S" on the front of the hat. Virtually all have pom poms on the top. The plain and basic "beanies" have no decoration or pom pom but simply a small side tab with "Supreme" printed on it.
The beanies can be purchased in the colours of olive drab, mauve, navy, heather grey, red, steel, black, orange, rust orange, green, pink, tan, yellow and burgundy.
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